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Accurate Creative
Accurate Creative

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Published in Accurate Creative

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Life in Motion

Working in Motion Design can make you a generalist at most tasks. You become a compositor, VFX artist, graphic designer, animator, editor, etc. You must be adept at floating from one program to another and learning how each can enhance the other to achieve the best final piece. Motion design…

Motion Design

3 min read

Life in Motion
Life in Motion
Motion Design

3 min read


Published in Accurate Creative

·Sep 26, 2022

Impressing potential clients should be job one

Impressing potential clients should be job one There’s a common saying, “You never get a second chance at a first impression!”. People in general, including new prospects, are quick to judgment. …

Branding Design

3 min read

Impressing potential clients should be job one
Impressing potential clients should be job one
Branding Design

3 min read


Published in Accurate Creative

·Aug 29, 2022

Lighting

by Megan Landry When it comes to storytelling through photography and video, lighting is key, and there are many contributing factors to consider. It all depends on the story you are trying to tell. Art is subjective, so technically speaking, there isn’t a “wrong” way to light a shot, but…

Photography

2 min read

Lighting
Lighting
Photography

2 min read


Published in Accurate Creative

·Apr 7, 2022

Communicating through Colour.

by Natasha Stewart-Stark True Colours (by Cindy Lauper)… Colours of the Wind (from Pocahontas)… Purple Rain (by Prince)… Red Red wine (by UB40)… Blackbird (by the Beatles)… Red (by Taylor Swift) From the very first note, these songs instantly conjure up feelings, and it is not just the beat. Although…

Graphic Design

6 min read

Communicating through Colour.
Communicating through Colour.
Graphic Design

6 min read


Published in Accurate Creative

·Apr 6, 2022

What You See is Not Always What You Get

RGB vs. CMYK vs. PMS by Diane Donaldson Print is not dead yet. Designers need to know when to use CMYK vs. RGB vs. PMS spot colour, which is valuable for clients to understand. A good rule of thumb is CMYK for print, RGB for web and Pantone spot for…

Graphic Design

3 min read

What You See is Not Always What You Get RGB vs. CMYK vs. PMS
What You See is Not Always What You Get RGB vs. CMYK vs. PMS
Graphic Design

3 min read


Published in Accurate Creative

·Apr 6, 2022

The art of layout.

by Natasha Stewart-Stark Making words look pretty. Words are astonishing. They evoke emotions, can change minds and paint a picture. They can also get lost, misinterpreted and misused. They need help to reach the right audience, particularly with today’s landscape is overflowing with content. …

Graphic Design

5 min read

The art of layout.
The art of layout.
Graphic Design

5 min read


Sep 22, 2021

Muscle Up Your Data in Social Media

In January 2021, Canadians spent an average of one hour and 46 minutes per day using social media and more than six hours per day using the internet in general¹. Are you putting your numbers to work? The rise in requests from clients for infographic content across all media has risen…

Infographics

2 min read

Muscle Up Your Data in Social Media
Muscle Up Your Data in Social Media
Infographics

2 min read


May 12, 2021

Four ways to tell if it’s time to rebuild your website

Many questions come up when it’s time to decide whether your website needs a few cosmetic updates or a complete rebuild. How do you know the difference between the two? The factors that will ultimately guide your final choice between updating the look of your site versus an extensive rebuild…

Web Design

5 min read

Four ways to tell if it’s time to rebuild your website
Four ways to tell if it’s time to rebuild your website
Web Design

5 min read


Published in Accurate Creative

·Sep 14, 2020

Getting back behind the lens.

Accurate Creative’s COVID-19 protocols for conducting safe photo and video sessions Despite COVID-19, Accurate Creative quickly adapted, to continue delivering our services without major interruption. Due to the in-person nature of our professional photography and videography services however, this offering had to come to a halt. As business returns slowly to a ‘new normal’, we too are safely offering photoshoots and…

Covid-19

3 min read

Getting back behind the lens.
Getting back behind the lens.
Covid-19

3 min read


Published in Accurate Creative

·Jan 31, 2020

Lead generation through Search Engine Marketing

How proper research and strategy development can lead to better ROI. Stratford Managers Corporation helps private and public companies as well as government organizations solve challenges and achieve goals. As seasoned business leaders, they understand the value targeted marketing campaigns can play in reaching these objectives. …

Strategy

2 min read

Lead generation through Search Engine Marketing
Lead generation through Search Engine Marketing
Strategy

2 min read

Accurate Creative

Accurate Creative

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